I help organizations connect what they do with the people who need to know, care, and act. As a communication and marketing leader, strategist, and advisor with 20+ years of experience across media, nonprofits, technology, and culture, I bring together audience insight, compelling storytelling, digital innovation, and strong teams to build visibility, deepen engagement, and deliver measurable results.
Introduction
Strategy that moves people and organizations forward.
The best communication and marketing work starts with understanding people: what they care about, what they need to know, and what will earn their trust.
I work with leadership teams to clarify priorities, strengthen positioning, build audience relationships, and create the systems that make good strategy possible. My experience spans executive communications, content and audience strategy, integrated marketing, digital transformation, and organizational change.
I can help shape the direction, work alongside your team and stay close to execution to make sure the strategy delivers.
Measurable Impact
250% increase in video views
Led content and team transformation at Trinity Church Wall Street, improving strategy, accountability, and performance.
700K to 2.1M social followers
Tripled Wildlife Conservation Society’s social audiences through creative content, analytics, and employee engagement.
8M impressions in six months
Helped XP Land grow its database 44%, double web views, and increase social reach fivefold.
How I Help
Digital Innovation & Marketing Transformation
I connect communications goals with the technology, workflows, and people needed to achieve them. That can mean improving a marketing technology stack, introducing better analytics, developing AI-enabled processes, or helping teams rethink how they work.
Audience & Content Strategy
I help organizations understand who they need to reach, what those audiences value, and how to earn their attention. From editorial strategy and content development to audience research, distribution, and analytics, I build programs that connect meaningful stories with measurable growth.
Executive Communication & Strategic Counsel
I help leaders communicate with clarity and purpose, shaping organizational narratives, executive positioning, thought leadership, media strategy, and stakeholder communications. I bring perspective, sound judgment, and an understanding of how communications decisions affect the wider organization.
About
“You can’t have an effective strategy without listening first. Understanding audiences is critical for moving from ideas into meaningful action.”
– Lisa Jaycox
As strategic thinker who understands how to get the work done, I’ve spent my career helping organizations communicate more effectively, build stronger relationships, and adapt to changing audiences and technology.
My experience includes leadership roles at Trinity Church Wall Street, Fast Company, Wildlife Conservation Society, Gorkana, and McGraw-Hill, as well as consulting with organizations across the media, nonprofit, and technology sectors. I have led teams, managed budgets, advised executive leaders, launched new programs, and guided organizations through periods of change. I enjoy the challenge of understanding a complex problem, finding the opportunity, and bringing people together around a practical way forward.
Based in Brooklyn, I also volunteer as a board member with GWYSL Youth Soccer / NYCFC and LaGuardia High School Music Studio PA, and help local environmental organizations. I teach graduate-level PR and social media courses at New York University and hold an MS in PR and Corporate Communication from NYU and a BA in Communication from the University of California, San Diego.
Contact
Have a challenge worth solving? If you’re thinking about how to strengthen your communications, grow an audience, support a leadership transition, or make better use of digital tools, I’d like to hear about it. Fill in the form below or email lisajaycoxconsulting@gmail.com.
